Madison, WI – Drivers across Wisconsin should prepare for deteriorating road conditions today as widespread snowfall moves across the state, prompting a Winter Weather Advisory and warnings of difficult travel through the afternoon and evening.
According to the Wisconsin Department of Transportation (WisDOT), snow will impact most of the state throughout the day, with the greatest travel challenges expected during the evening commute. Officials are urging residents to delay travel plans if possible, noting that road conditions may change quickly as the storm intensifies.
WisDOT advised motorists to prepare for slick pavement, reduced visibility, and slower travel times as snow builds across highways and local roads. The agency said drivers should be ready for rapidly deteriorating conditions, particularly in central and northern Wisconsin where snowfall rates may increase during peak travel hours.
To stay safe, officials recommend keeping an emergency car kit stocked with water, food, blankets, a flashlight, and other winter essentials. Snowplow operators will be active statewide throughout the storm, and drivers are asked to give crews extra space as they work to clear roadways.
Road conditions are expected to vary by region, but WisDOT emphasizes, “Drive for conditions — snow equals slow,” urging motorists to reduce speeds and maintain safe distances. Drivers can access up-to-date road closure information, traffic camera feeds, and winter road conditions at 511wi.gov, the state’s official travel information platform.
The storm is projected to have significant impacts on travel across Wisconsin, especially during the afternoon and evening hours. Officials continue to urge anyone who can delay their travel plans to do so.
This article was produced by a journalist and may include AI-assisted input. All content is reviewed for accuracy and fairness.
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