Chicago, IL – McDonald’s is spicing up its breakfast lineup with the debut of a new Spicy McMuffin, available starting Monday, July 8 at participating locations across the U.S.
According to the company, the sandwich includes Canadian bacon, a folded egg, melted cheese, and McDonald’s Spicy Pepper Sauce on a toasted English muffin. The launch is part of the 50th anniversary celebration of the Egg McMuffin, introduced in 1971.
The new item comes as McDonald’s works to strengthen its breakfast performance. During a recent earnings call, CEO Chris Kempczinski said the brand has seen a drop in breakfast traffic, with more consumers either skipping the meal or eating at home.
The Spicy McMuffin is part of a broader seasonal offering that also features a Spicy Sausage McMuffin and a Spicy Sausage McMuffin with Egg. These items join the company’s McValue menu, which includes breakfast deals like “Buy One, Add One for $1.”
Executives hope the new options will drive renewed interest after two consecutive quarters of same-store sales declines.
This article was produced by a journalist and may include AI-assisted input. All content is reviewed for accuracy and fairness.
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